The Magic Behind The Magic
The curious incident of magical people - ordinary people who decided to do extraordinary things.

What You’ll Find in This Booklet
We believe that there is magic in everyone. Everyone is needed.
No one person is better than anyone else, and when we allow our own magic to shine, only then does that magic multiply.
It’s easy to look at other people’s lives and be amazed at what they’ve achieved. But success of any type is never just one heroic individual battling the odds to win. There is always magic behind the magic that we may not immediately see or be aware of.
No one achieves anything alone.
In this booklet you'll find nine examples of magic makers and the people, or events, that inspired them and made their accomplishments possible. 21 pages packed with incredible stories of everyday people like you and me who were influenced and guided by other everyday people who believed in them, encouraged them and helped them find and spread their own magic.
The people included are:

Brian Grazer

Vidal Sassoon

Mary Shelley

Marie Curie

John Wilson

Orville and Wilbur Wright

Jeff Bezos

Leonardo Da Vinci

Charles Darwin
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About the Author
Sid Madge
Sid, a transformation and change specialist and founder of Meee, loves brands. For over 30 years, he worked for and led some of Europe’s most renowned creative agencies, supporting many of the world’s biggest companies.
Then, in 2015, his life changed forever. While giving a talk to a group of teenagers, he was shocked to hear how they thought about and described themselves. For many, this lack of self-esteem had spiralled into a cycle of anxiety and depression. He’d already seen how brands could transform the fortunes and futures of businesses - and that sparked an idea: what if he could use this knowledge to bring out the potential in others?
That’s how Meee began.
Now, through the programmes offered by Meee, Sid uses the ideas and methods of branding to inspire, educate and challenge the deep-set beliefs that hold us back. He uses words, imagery, colour, numbers, music and a variety of sense-based tools to change the way people see, think and feel. Not just to transform their outlook on the world, but to help them make sense of what can seem like insurmountable life challenges.
Sid is also the author of The ‘Meee in a Minute’ series of books which each offer 60 ways to change your life, work, or family-life in 60 seconds.
Contact Meee
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